1. Introduction
This report analyzes the performance of the Digital Math Workshop social media channels (Facebook and Instagram) during the period October 2024 – September 2025.
The main purpose of the Facebook page and Instagram account has been the dissemination of activities carried out by the project partners within the Erasmus+ KA210 framework.
2. Monthly Overview
• October 2024 – Project Launch
Social activity was almost absent on both channels; few posts and very limited engagement.
• November 2024 – First Mobility (Belgium)
First significant peak of engagement, especially between 18–22 November, coinciding with the teacher-focused mobility in Belgium.
• December 2024 – January 2025
Low activity and almost no engagement, despite a few sporadic posts.
• February 2025
Further decline: very few interactions and a loss of one follower on the Facebook page.
• March–April 2025 – Second Mobility (Italy)
Marked growth in visibility and engagement: more frequent posting (especially on Facebook), significant increases in views and interactions.
• May 2025
New decline in both posting frequency and engagement (fewer reactions, comments, and shares).
• June 2025 – Third Mobility (France, Coordinating Country)
Recovery of social activity, especially on Facebook: more posts compared to the previous month and moderate growth in interest.
No new Instagram content, though followers slightly increased. The third mobility helped maintain attention, even if it did not reach April’s peak levels.
• July 2025
Decline in activity due to summer holidays; only a few posts related to the June mobility in France, with limited interaction.
• August 2025
Total inactivity: no posts or reels published; insights flatlined.
• September 2025 – Fourth and Final Mobility (Turkey)
Strong relaunch of social activity: 10 posts published on Facebook during the mobility (21–26 September), resulting in increased views and engagement.
3. Key Trends
• Engagement rises significantly during international mobilities (especially April in Italy and June in France).
• Periods with little or no posting lead to a sharp drop in visibility and interaction.
• Facebook remains the most active and effective channel; Instagram plays a marginal role and is updated sporadically.
• Consistent communication is crucial: peaks in interest occur when events are well-documented and actively shared.
4. Conclusions
The Digital Math Workshop project concluded with its fourth mobility in Turkey (September 2025).
Analysis shows that the highest visibility and interaction occurred during mobilities and periods of regular posting.
Looking ahead, it is hoped that the work carried out — especially regarding the use of innovative technologies in mathematics education, such as Artificial Intelligence, Virtual Reality, and Augmented Reality — will serve as a valuable resource for everyday teaching practice in mathematics, both within the partner countries and for schools across Europe seeking to innovate their approach.
.jpeg)
.jpeg)
.jpeg)
.jpeg){kind=link}